Press Release Document
ANNUAL SALLY BEAUTY BEST TRESSED® SURVEY RECAPS
HIGHS AND LOWS IN CELEBRITY STYLE
DENTON, Texas (January 5, 2009) The 15th annual Sally Beauty Best Tressed® Survey takes a look back at Hollywood’s best and worst celebrity hairstyles. The survey, commissioned by Sally Beauty Supply, asked American women to cast a vote on the good, the bad and the ugly in celebrity hairstyles from the past year, as the upcoming awards season nears.
This year’s survey found that women love the luscious locks of Eva Longoria, but they may be more attentive in watching the red carpet for the catastrophic crooner, Amy Winehouse. In the men’s category, the world’s most famous bachelor, George Clooney, rose to the top of the pack, while for the second year in a row Kid Rock was rated as the worst. Mother/daughter duo, Katie Holmes and Suri Cruise, both made the list for best hairstyle in 2008, showing that style does indeed, run in the family.
The Top 3 in Each Category
Female Celebrity with the Best Hairstyle in 2008 Male Celebrity with the Best Hairstyle in 2008
1. Eva Longoria 1. George Clooney
2. Katie Holmes 2. Patrick Dempsey
3. Victoria Beckham 3. Jake Gyllenhall
Female Celebrity with the Worst Hairstyle in 2008 Male Celebrity with the Worst Hairstyle in 2008
1. Amy Winehouse 1. Kid Rock
2. Pink 2. Clay Aiken
3. Mary Kate Olsen 3. Billy Ray Cyrus
Celebrity Child with the best hairstyle in 2008
1. Suri Cruise
2. Violet Affleck
3. Shiloh Jolie-Pitt
While voting on celebrity best and worst hairstyles, this year’s survey participants were also asked about their own styling habits:
33 percent of American women would be willing to give up highlights/lowlights to save money.
56 percent of women say they would never give up professional trims, even in a sinking economy.
The worst blunder the majority of Americans have made when it comes to their hairstyle is cutting it too short, followed closely by damaging hair with heat and chemicals.
29 percent of women use a curling iron more than any other hair appliance, with flat irons coming in a close second with 28 percent reporting that it is their tool of choice.
67 percent of women have experimented with anywhere from 1 to 3 different hair colors during their lifetime.
The Sally Beauty Supply Best Tressed® Survey polled results from 1,000 women and was conducted by MarketTools, Inc. The survey ran from December 29, 2008 to December 30, 2008.
About Sally Beauty Supply
Sally Beauty Supply LLC is the world’s largest retailer of professional beauty supplies offering more than 6,000 salon quality products for hair, skin and nails. The company serves its retail customers and salon professionals at over 2,800 stores in the United States, Puerto Rico, United Kingdom, Canada, Germany, Mexico, Ireland, Belgium, France, Spain and Japan. For further information, visit sallybeauty.com or call 1-800-ASK-SALLY for the store nearest you.